Founders
The founder-influencer playbook pays until the platform does something
A large audience de-risks fundraising and hiring — and quietly re-prices the company around one person's feed.
Amara Okonkwo · April 5, 2026
Founders
Founders is a profile section about the people who started something and then had to run it. Pieces track the shift from building a product to managing an organization, the point at which a founder hires their first executive, disputes between cofounders, and the exits that follow. Reported, not as told to.
Founders
Bootstrap or raise? The 2026 math changed the answer
Expensive capital, cheap AI, and open distribution margins made bootstrapping viable in categories where it used to be suicide — and vice versa.
Tanya Brooks · March 13, 2026
Founders
Second-time founders raise easier and exit smaller — sometimes
Serial founders do get better terms; the data on whether they build better companies is genuinely mixed, and the reason matters.
Tanya Brooks · February 18, 2026
Founders
Founders take the pay cut first now — and investors are watching
In the post-ZIRP reset, a founder's own salary became a signal investors read before the cap table.
Tanya Brooks · January 26, 2026
Founders
Solo founders fail less — and hit a ceiling — at the same time
The data says a lone founder is more likely to survive early years; a team is more likely to survive scale.
Tanya Brooks · January 4, 2026